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Top in Customer Satisfaction: Opel ADAM Takes First in J.D. Power

Jul 21, 2016

  • J.D. Power report: Strong results for Opel ADAM, Mokka and Insignia
  • Auto Test Winners 2016: Opel Insignia first in class

Opel News - Two trophies: Jürgen Keller, Opel’s Executive Director Sales, Marketing & Aftersales in Germany, yesterday at the prize giving ceremony in Berlin

Rüsselsheim. In the biggest automobile customer satisfaction survey in Germany – the annual J.D. Power Vehicle Dependability Study (VDS) – the Opel ADAM small car received the highest rating. The Opel Insignia claimed a strong fourth place in the midsize class and the Opel Mokka took the bronze medal in the highly competitive compact SUV class. The J.D. Power survey assesses 24 car manufacturers and 68 car models.


“Our customers and the quality of our vehicles are our highest priority”, said Jürgen Keller, Opel’s Executive Director Sales, Marketing & Aftersales in Germany. “The excellent performance in this year’s J.D. Power Report not only fills us with pride, it also motivates us to aim for better and better results with each new model.”


This year 15,453 people were interviewed online about their car by J.D. Power. In order to take part, customers must have been driving the vehicle for at least two years. The survey asks questions about quality/durability, appearance and running costs. The assessments result in a ranking in which the brand or model with the lowest number of errors emerges as the winner.

Second Prize-Giving of the Evening: The Auto-Test Winners 2016

Opel News - Opel ADAM takes first in J.D. Power: Jürgen Keller, Opel’s Executive Director Sales, Marketing & Aftersales in German (right), gets the award from Axel Sprenger, Head of European Operations at J.D. Power

During the J.D. Power prize-giving, Auto-Test – Europe’s biggest car-buyer’s guide – held the Auto-Test Winners 2016 awards ceremony. The Opel Insignia 1.6 CDTI as the value-for-money winner took first prize in the category for midsize cars (NEDC combined fuel consumption 4.1-3.8 liters per 100 km/109-99 g/km CO2). The Auto-Test Winners and the results of the J.D. Power survey have been announced together since 2008.